BRAND ACTIVATION
Aintree Grand National
For the most fashionable occasion of Liverpool’s calendar, Adapt Events created simultaneous VIP events in partnership with Signature Living venues in the city, creating a buzz around Ladies Day and building up to the main event – The Grand National.
Aintree Grand National & Ladies Day
BRAND ACTIVATION
Client:
Signature Group
Services:
HOSPITALITY, BRANDING, VIP, HOSTESSES, BRAND ACTIVATION, DIGITAL TECHNOLOGY
Year:
2018-19
BRAND ACTIVATION
Adapt Events was asked by The Signature Group in Liverpool to host special VIP and hospitality events at their Shankly Hotel and James Street Hotel venues, for the Grand National and Ladies Day.
These events included:
- Hospitality – Our experienced hospitality staff looked after over 300 special guests throughout, ensuring the day ran smoothly.
- Digital screens – We provided on-site branded digital touchscreens, showing live odds.
- Brand activation – Our brand ambassadors handed out free bet vouchers and were responsible for instant digital sign-ups on the day.
- Signage – Our creative team designed and arranged for branded backdrops and screens, to further maximise on sponsorship.
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Contact our events experts
If you’ve got an event in mind, we’d love to hear all about it and tell you more about our services. Simply complete the form below and the Adapt Events team will be in touch shortly.
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